Guest posting has etched itself as a staple strategy in any link-building campaign. 

A good guest post contribution not only builds high-quality backlinks but can also grow your brand authority and drive targeted traffic to your website.

But a successful guest post outreach takes more than sending cold pitches. It requires intensive research, alignment with the target site’s niche, adherence to the host website’s guidelines, and a value-first mindset.

Whether you’re a seasoned SEO or just diving into link-building, mastering guest post outreach strategy can open many doors for your website. From getting more highly engaged traffic to unexpected opportunities beyond digital. 

This article walks you through how you can effectively implement guest posting. We’ll define guest post outreach, explore its benefits, and provide an actionable step-by-step guide on how to do it.

Voice recognition technology is becoming an increasingly popular niche, facilitating a more convenient way for users to search for and retrieve information. 

Following this surge in popularity, some multilingual users and businesses might be compelled to switch to languages other than their native tongue to adopt this new technology. Conversely, effective voice search optimization and implementation in a business can have a massive impact on its visibility.

In this article, we’ll look at voice search optimization tactics and explore how this new technology will shape the evolving context of SEO.

While local SEO is fairly straightforward, improving your website’s position in search results across languages and regions is anything but.

Should you target a language or a country – or both? Should you choose ccTLDs (and what are those, anyway?), subdomains, or subdirectories for different versions of the website? What are hreflang attributes, and do you need to use those?

Find out the answers to these questions – and more – in our comprehensive guide on international SEO.