When a website experiences a drop in search rankings, the immediate reaction is often panic. Ranking drops can lead to decreased traffic, lost conversions, and revenue declines.
However, with the right approach and tools, it’s possible to investigate and reverse the ranking decline effectively. One of the most valuable tools at your disposal is Google Search Console (GSC).
In this comprehensive guide, we’ll explore how to use Google Search Console to understand and investigate ranking drops, provide troubleshooting steps, and share strategies to regain your lost rankings.
From interpreting the data to taking actionable steps, this article will help you navigate the intricacies of ranking fluctuations.
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