Do you have a YouTube channel or are you planning to start one this year? If your answer is yes, you’ll be delighted to know that:
YouTube has over 2 billion users. That’s nearly one-third of internet users worldwide. (Source: YouTube)
74% of adults and 77% of 15-35-year olds in the U.S. use YouTube (Source: Hootsuite)
Every year, more and more channels earn 5 figures on YouTube. (Source: YouTube)
If these stats don’t convince you to optimize your videos for YouTube search, I don’t know what does. Because the truth is, YouTube is growing.
Marketing your business through video may not be a new concept. However, we cannot deny the fact that video is a more engaging format than the written word. Brands can convey their message in just a few seconds.
Video is also more personalized and more likely to result in conversions.
But here’s the key:
To make your YouTube videos succeed, you need to invest in YouTube SEO. You read that correctly. Even video content needs to be optimized to gain visibility — just like your website!
Content syndication is one of the most controversial SEO strategies around. In fact, for every content marketer who swears that syndication is essential, you’ll find one who tells you that it’s more trouble than it’s worth.
Why is this?
The controversy comes from the fact that syndication can offer huge SEO benefits, but it also poses a number of risks when you don’t know what you’re doing. On top of that, syndication means working with third parties.
This adds an uncontrolled variable, as your syndication partner can easily mess something up too. Therefore, the best content syndication strategies leverage the benefits on offer while minimizing the risks for your SEO.
Today we’re going to look at two strategies to achieve this. Specifically, we’ll explore how you can syndicate video content and infographics to boost your organic and referral traffic. But first, let’s start with the basics.
Are you looking for the best ways to skyrocket your eCommerce sales conversions? Are you tired of implementing ‘proven’ eCommerce strategies and getting little or no results? If this is you, this article is for you.
After spending a lot of time and resources to create the ‘perfect’ eCommerce website, you expected a sales explosion.
You did your homework and found in-demand products and trusted suppliers. You even set aside a considerable budget for advertising. But despite doing what the internet tells you to do, your eCommerce sales remained below par.
Imagine following the same strategies that 1.3 million eCommerce websites are doing and expecting to perform better somehow?
The average eCommerce sales conversion rate is between 1% to 2%. This rate is what those strategies will get you. If you want to skyrocket your eCommerce sales conversions higher than that, you have to do what only the successful minority of eCommerce store owners are doing. You have to dig deeper to optimize your conversion.
But chances are, that if you are reading this post about tips to grow your email list, you already know that. Now you need to know how to grow your list consistently and as much as possible.
After all, the magic is in the numbers, the bigger list you have the more monetization opportunities it offers. It rolls like a snowball, as not only monetization increases but ironically with the growth of your list it becomes even easier to…grow your list some more.
In this post, we will discuss tips on how to grow your email list, and shape it into an additional pillar of your online business.
Are you a top leading B2B or B2C company or small scale entrepreneur? Any of the business types you belong to, one certainly would have competitors! A little competition is healthyand can even lead to positive innovation & creativity!
Doesn’t it sound interesting to get your brands in front of those customers or users already involved with your online rivals? In traditional means, it can be a daunting task to push up your promotional campaigns. Understanding who your competitors are and knowing their subscribers or customers makes the process a whole lot easier.
And it is always wise to choose smart work over hard work.
It is a very well-thoughtstrategy to advertise to the customers of your target competitors.It cuts the clutter of trial and error and promises a better ROI in the long run.
But before targeting the audience, first, you need to think of a way to figure out who these individuals really are. However, at least from an online viewpoint, you can show up to your rival’s online audience. In general, marketing the pre-existing customers of your target competitorsis still like a laser target and can prove to be extremely useful!
We are here to help you with it. Here are some of the simple yet best ways to target competitors’ customers with advertising. It will help you get some fresh ideas & tactics for managing the campaigns that outsmart your competitors.