How to find the best influencers for your brand

Over the past year, Influencer marketing has been a great resource for many companies, no matter how big or small they are. There are many benefits from doing influencer marketing, the main one being the possibility of reaching out to an audience that is quite difficult to do with other types of marketing.

That being said, finding the right content creators is not an easy task. Sometimes, these types of campaigns might not have the results the brand is expecting, due to the selection of influencers. Choosing the correct influencer who brings authenticity to your brand will be key in order to get good results for your campaign. It’s not just selecting influencers who have a good amount of followers; there are many other variables that need to be considered in this process.

Continue reading

8 Link Building Cold Email Templates — And Why They Work

link building cold email templates

Building backlinks on high-authority sites is a classic way of boosting your site’s ranking and generating organic traffic to your website. While the marketing realm is constantly changing, this trend is expected to stay. 

Link building seems easy in theory, but it can be difficult to get a backlink from an authoritative site.  So, whether you’re an amateur link builder or an experienced marketer, we’re here to give you a helping hand. 

In this blog post, we will provide tips for writing effective cold email templates

Continue reading

How to Speed Up the Link Prospecting Process

Link building is one of the most crucial factors to rank on top of search results. And for your link building campaign to be successful, you must place links on the best websites.

Finding out what these sites are, however, is a time-consuming process. Not to mention, you have to ensure that they will agree to place a link to your site, which isn’t always the case.

In this post, I will show you my process of finding link prospects for my outreach campaigns. My goal is to hasten the process so I can deliver results to clients fast. Continue reading

Blogger Outreach: How to Land Posts & Generate Backlinks

Blogger Outreach

The competition for views and shares has never been stiffer. You can no longer write and post about anything on your blog and expect it to land on top of the search results right away. If you want to get anywhere with your content, you need to pay as much attention to getting backlinks as your content. One of the most reliable ways to generate those links is through guest posting

The underlying idea behind guest posting is to raise the rankings of a piece of content on your site. With more of the right kind of backlinks, the rankings of your content will move up the search rankings. Today, we will walk you through the steps you need to follow to land a guest post spot. Let’s start at the beginning. Continue reading

What Is An Outbound Link – The Definitive Guide

In this article, we’re going to deep dive into a key component of SEO and link building – outbound links. We’ll discuss what they are and how its prudent use can boost your SEO initiative. In the end, we discuss the role they play in the overall context of a healthy link profile.

Continue reading