All posts by François Mommens

About François Mommens

CEO and founder of Linkody. Happy to build a tool to help people do better SEO. Likes to be in nature and go rock climbing during his free time.

A rant about Google’s tyranny.

 

The fear broke out when I looked at my webmaster tool impressions chart on Monday. An overnight drop of 100 to 1!

traffic crash

Stupefaction, incredulity. No message in my WT, no manual action nor unnatural links warning. A feverish look at my keywords rankings with another tool confirmed the drop from the 2nd page to the 10th page for all of them. Something like a seo penalty may have happened but still, I couldn’t believe it. Even more because we didn’t do any BH or aggressive link building. Continue reading

Track the cost of the paid links with Linkody

After receiving numerous requests from our customers we realized that this feature is a must! Now you can manage your paid links and avoid spending more than you should. Linkody will update you 24/7 and make sure that the cost of the paid links doesn’t exceed your budget.

You can now associate a cost to each link and a budget to each site. Linkody shows you how much you are spending per site compared to the allocated budget. This short guide explains how to use this feature and keep track of how costly your paid links are:

manage links budget & cost Continue reading

Anchor Text Distribution Monitoring [to Avoid Google Penalties]

Anchor text monitoringAnchor text distribution can kill your rankings if done incorrectly.

Not monitoring the anchor tags can cost you all your organic traffic.

So, are you sure you want to risk it?

These days you can get the penalty for a lot of things, but most commonly it’s for – Over Optimized Anchor Text.

In fact, this is one of the top-3 reasons why SEO experts suggest to disavow backlinks.

At one point a backlink on your “money keyword” was a good thing for SEO, but now it is something that requires careful planning and attention.

Which means that there should be a way of optimizing your anchor text and avoiding a penalty at the same time.

Well, that’s what this post is all about:

  1. Here, we’ll be talking about different types of anchor texts
  2. How to spot over-optimized anchor texts and what’s the perfect ratio
  3. And How to fix them
  4. As well as why you need Linkody for it.

Continue reading