The competition for views and shares has never been stiffer. You can no longer write and post about anything on your blog and expect it to land on top of the search results right away. If you want to get anywhere with your content, you need to pay as much attention to getting backlinks as your content. One of the most reliable ways to generate those links is through guest posting.
The underlying idea behind guest posting is to raise the rankings of a piece of content on your site. With more of the right kind of backlinks, the rankings of your content will move up the search rankings. Today, we will walk you through the steps you need to follow to land a guest post spot. Let’s start at the beginning. Continue reading
Following a series of interviews with François from Linkody, we have agreed to publish a guest post in which I give an update on my history, services, team, customers and how I work with the Linkody tool.
In under 5 minutes, you’ll learn how Linkody notifies you when you gain or lose backlinks, when there’s a problem with one of your backlinks, or when a competitor has gained new links. Continue reading
The article will explain all there is to know about the detailed data & metrics that Linkody provides for each link and how to check quality of backlinks.
Discover through this study what criteria should be taken into account for a successful link baiting strategy that provides natural links.
100 random web professionals were asked about the characteristic of the last natural link they got. The results of this study are presented in the following infographic.
(Infographic kindly provided by Eskimoz and translated from this post). Continue reading
Google search has evolved quickly since 2011. Updates like Panda and Penguin put a much greater emphasis on originality and overall quality, which forced websites to reevaluate their content strategies.
Google Knowledge Vault is another evolution of the search engine. One that could affect SEO greatly.
Let’s first take a look at a few forms of SEO that still work well and that you can apply right now. Then let’s dwell on Google Knowledge Vault itself and see what its potential impact on SEO may be. Continue reading