Over the past year, Influencer marketing has been a great resource for many companies, no matter how big or small they are. There are many benefits from doing influencer marketing, the main one being the possibility of reaching out to an audience that is quite difficult to do with other types of marketing.
That being said, finding the right content creators is not an easy task. Sometimes, these types of campaigns might not have the results the brand is expecting, due to the selection of influencers. Choosing the correct influencer who brings authenticity to your brand will be key in order to get good results for your campaign. It’s not just selecting influencers who have a good amount of followers; there are many other variables that need to be considered in this process.
Building backlinks on high-authority sites is a classic way of boosting your site’s ranking and generating organic traffic to your website. While the marketing realm is constantly changing, this trend is expected to stay.
Link building seems easy in theory, but it can be difficult to get a backlink from an authoritative site. So, whether you’re an amateur link builder or an experienced marketer, we’re here to give you a helping hand.
The competition for views and shares has never been stiffer. You can no longer write and post about anything on your blog and expect it to land on top of the search results right away. If you want to get anywhere with your content, you need to pay as much attention to getting backlinks as your content. One of the most reliable ways to generate those links is through guest posting.
The underlying idea behind guest posting is to raise the rankings of a piece of content on your site. With more of the right kind of backlinks, the rankings of your content will move up the search rankings. Today, we will walk you through the steps you need to follow to land a guest post spot. Let’s start at the beginning.Continue reading →
Following a series of interviews with François from Linkody, we have agreed to publish a guest post in which I give an update on my history, services, team, customers and how I work with the Linkody tool.
In under 5 minutes, you’ll learn how Linkody notifies you when you gain or lose backlinks, when there’s a problem with one of your backlinks, or when a competitor has gained new links.Continue reading →