Category Archives: Digital Agency

Creating a Unique Selling Proposition – Tutorial [Examples Included]

Creating a Unique Selling PropositionCreating a unique selling proposition is the key to build a sustainable business online and especially blog.

Competition is intense online.

According to Technorati, about 900,000 blog posts are created every day. Every subject in every topic is covered intensively by hundreds of bloggers.

Sure, you may get some traffic, some comments, or some people may even subscribe to your email list. But it’s taken you years to get to this level. How much longer should you wait before you’re able to build a sustainable business online? Continue reading

Google’s Pigeon Update: What does it mean for the SEO world?

Google Pigeon

Recently was unveiled Google’s pigeon update to its search algorithm, engineered to improve local search.

The name Pigeon has been coined by the folks over at SearchEngineLand and not Google itself. Google, in reality, has not even indicated that there has been an update.

However, fluctuations in the SERPs and other tell-tale signs have led us to conclude that there has been a major update. Continue reading

8 Ways to Automate PR – & how PR Tracker is all you need

pr trackerWorking with journalists, other agencies and creating high-quality articles can be quite demanding. If only there would be a way (or two) to automate PR and take the weight off your shoulders.

A PR Tracker one might wonder?

Drumm-roll, please!

Now there’s a PR tracker that can automate 8 of your daily tasks that took most of your time.

Keep reading & think what you will do with all the free time.

As a PR person, you might not even know what is a PR tracker (or as we call it – backlink checker) and why you should get one.

Let me break it down for you. Continue reading