Category Archives: SEO Basics

voice search

Why You Must Build a Voice Search SEO Campaign For Success in 2021

SEO Basics

One of the most significant changes that we are likely to see in 2021 is a continued move to more people using voice search. And that is why you need your voice search SEO campaigns.

The search landscape is always changing. Anyone who has been in SEO for even a few years will know this to be true.

If we look back to 2016 Google said that around 20% of mobile queries at that time were voice searches.

Google hasn’t released any further data since that time but with their investment in Google Home and recent algorithm updates that look at NLP it would suggest that this is still on an upward trend.

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On Page vs. Off Page SEO – What Is The Difference And Best Practices

Digital Agency, Guides, SEO Basics

On Page vs. Off Page SEOWhen was the last time that you came upon a successful business that didn’t have a business website?

It is almost impossible.

And that is not a surprise. The internet changed the way we find products and services, so businesses had to evolve.

Here are some numbers to illustrate what we’re talking about. 93% of online buying experiences begin with search engine queries. If your business is missing out on a first page rank on a SERP, it’s missing out on 90% of all search engine traffic.

So we established that it is important that your potential customers and clients can find you online. How do you ensure that? Well, the tried and tested way is through search engine optimization.    

There are a lot of different techniques you can use to increase the rankings of your website and they are usually divided into 2 distinct groups – on-page and off-page SEO.fwhich link

Let’s dive deeper into these techniques and discuss what they entail and how to use them.

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How to Create Content that Gets Links – incl. Linkbait Content Examples

Link Building, Linkody features, SEO Basics

linkbait contentFor years, all of Linkody’s content team has been locked in the basement and paid in potatoes to figure out how to create linkbait content.

And I think that we will let them out soon; because they have been able to create truly amazing stuff and get a lot of backlinks.

links to our contentHoly macaroni, right? 🤪

At first, we all thought it’s because of potatoes. But, when we dug deeper we started noticing patterns.

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How to Check if Your Pages are Indexed and How to Fix Indexation Issues

Guides, SEO Basics, SEO Technical

How to Check if Your Page is IndexedAre you struggling to find your web pages through online searches? In this post, you will learn how to check if your pages are indexed.

If you’re not ranking for anything you try, no matter how specific, it may be an indexing problem.

Every search engine draws its results from an index, and if a web page is missing from that index, it obviously can’t appear in the results. Because of this, an indexing problem can end up totally wasting all your high-quality content and on-page optimization work.

If you’re not sure whether your web pages are properly indexed, or you need some advice for resolving an indexing problem, this is the article for you. We’re going to look at how indexing works, what the most common indexing problems are, and how you can make the necessary changes to ensure that you don’t suffer from indexing problems again.

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