The years 2021 and 2022 so far saw significant changes to the Google algorithm, which naturally would impact the digital market as it did.

Google released notable updates for 2022, like deduplicating snippets of the featured content, providing more opportunities to marketers’ rankings, and a “Passage indexing” upgrade (a Passage Ranking Update) for user queries on search engines.

Google’s Core Web Vitals are metrics that evaluate a website’s performance. It involves a range of user-facing functions on a website. One of which is page speed. 

It is crucial to know how to improve page speed. Usually, by compressing images, introducing browser cache, minifying HTML, and implementing APP, the Page Speed Test can be improved. 

In this post, we will discuss what Google’s Core Web Vitals are, How to Improve Google’s Core Web Vitals, How to increase Page Speed, and much more!

Content is king. Or is that just a catchy phrase that content marketers coined to increase the value of their services? 

Either way, this statement is open to much interpretation. You can spend all the time and money creating content that aligns with Google’s Expertise, Authoritativeness, and Trustworthiness (E-A-T) pillars. But if your technical SEO is broken, good luck ranking on search engine results pages (SERPs). 

Technical SEO is a critical part of your website’s presence on the internet. It’s the meat and potatoes of making sure that search engines can properly read and understand your site’s content.

Have you seen a recent drop in your website traffic? The answer could lie in a broken technical SEO campaign.

If your website isn’t performing as well as it should be in search results — or worse yet, if it doesn’t appear at all, then follow these seven steps to fix your broken SEO campaign.

Let’s dive in. 

Whether you’re a blogger or a digital marketer, creating a website to showcase your talent and your services is the most important first step. From developing an impressive digital presence to attracting huge traffic by leveraging any search engine optimization service, putting your site on a search engine can achieve all. 

The trouble arises when you can’t figure out the right and precise ways to submit your site. But today’s your lucky day. 

Here is your definitive guide to following all the requisite steps for publishing your site on your preferred search engine. 

Get ready to get a top ranking and build your domain authority with site submission!

A good SEO strategy does not focus on outbound connections; it prioritizes inbound efforts. This is why you have to be on the lookout for a 5xx server error that affects your site’s health and search rankings.

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In this article, we dive deep into mobile optimization practices and compare AMP vs PWA for optimal mobile user experience.

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